MARKETING Weekender - Issue 450
HOW MALAYSIA’S MEDIA FOUND ITS HUMANITY AGAIN: This year’s Malaysian Media Conference championed the Rise of the Tribes: a cultural lens into how consumer tribes live, love, shop, pray, play and protest in the algorithm age. From family rituals to fandom, from eco-consciousness to faith-fueled loyalty, every speaker agreed that media doesn’t move people; people move media. PLUS: Can brands rewrite the past? Facebook Groups are death knell for brands. Malaysian CMO Awards 2026 THE AGENCY EDITION launched...
MARKETING Weekender - Issue 449
MBCS IS MORE THAN JUST A HOT SHOP: We ask CEO Stanley Clement how his team pulled off a rare triple crown this year… The APPIES, YouTube Works and Effie Agency of the Year. And we ended up uncovering the uncomfortable truth about success - behind all the applause lies something less glamorous… discomfort. PLUS: How MMU built a living brand around AI. Sandeep and Kunal remember Piyush Pandey from their days working with him. The purest ad is a Meme. And more...
MARKETING Weekender - Issue 448
AMPERSAND ADVISORY SCORES AMAZING EIGHT! When the company achieved 7 x #1 in 2024, we said 'the year belonged to Ampersand Advisory'. But what do we say when this consultagency does a repeat and goes with 8 x #1? We speak to CEO Sandeep Joseph…. PLUS: How to Become Human Again. Malaysia’s marketing playbook has to be torn up and rewritten. Career Fitness is a thing. And more...